Commanding Attention:
Beyond the Banner with Native Advertising

Wednesday, March 27th, 1:30 ET / 12:30 CT / 10:30 PT
Join Us for This Month's Webinar

What happens when display advertising is freed from traditional ad placements, and instead, intertwined in the content or feed of site? Enter the newest generation of display—native advertising, which connects with consumers in more meaningful, relevant and less disruptive ways. While native ads have matured in functionality, driven by technology and industry adoption, these ads have also increased in scale with availability across every major site and app.

Native advertising is expected to grow over 25% this year, topping $41 billion, enabling publishers to discover new sources of revenue, while marketers notice performance unrivaled by any other current display ad type. In this month’s webinar, Centro will share the various innovative opportunities that exist with native today and reveal how programmatic is driving increasingly effective media results. Join us on March 27th—register today!

Centro’s monthly webinar series features a variety of guests and covers emerging trends and learned best practices within the advertising technology landscape.


What To Expect From Centro Webinars

Centro's monthly webinar series features a variety of guests, and covers emerging trends and learned best practices within the advertising technology landscape.

Featured Speaker

Maggie McCann
Maggie McCann
Director, Product Marketing | Centro
Maggie McCann leads the Product Marketing team at Centro with over 10 years of experience in the tech space. She oversees product and customer marketing, including sales enablement—by focusing on digital trends and technologies, curating in-market messaging, and providing strategic guidance on innovation and retention for Centro’s products and customers.

Before Centro, she partnered with agencies, led marketing efforts on the brand-direct side, and held roles in a variety of organizations - from start-ups to Fortune 500 companies. Maggie joined Centro in 2018 and lives in Chicago, IL.

The Centro Institute

Driven by Centro's Media Innovation + Technology team, the Centro Institue focuses on thought leadership and education on emerging trends. They share knowledge in the field and office by hosting a variety of events in-person and online.