Basis is a platform you run your entire digital business on top of. We’re excited to show you how.
Robust Inventory Directory
Move easily from conception to execution, across all inventory types (direct, programmatic, search, and social) in one single platform. Basis comes with more than 9,000 vendors and 11,000 contacts, making it the largest curated directory in the industry.
Negotiation & Contract Management
Seamlessly manage the entire vendor RFP process across all inventory types. From vendor negotiations and communications, to automated trafficking and execution of placements, with Basis you’ll simplify, error-proof, and automate the campaign planning process.
#1 Rated Demand
Plan, buy, and optimize your omni-channel campaign using the #1 rated DSP on G2 Crowd. Drive performance and unlock efficiencies with a Basis’ artificial intelligence engine.
Access direct inventory across 11,000 publishers, and flawlessly implement media plans with insertion order and ad server capabilities. Create your media mix by planning, buying, and optimizing direct media side by side with programmatic, search, and social.
Universal Reporting and Analytics
Leverage powerful ad server, Facebook, and AdWords integrations to manage your entire digital campaign’s performance. From creative to conversions, you’ll save time, optimize more efficiently, and reduce errors.
Business Intelligence & and Insights
Dig into more than 180 unique data points across your business, clients, vendors or campaigns. Create custom reports using the most up-to-date and actionable information—Basis’ integrated business intelligence application allows you to slice and dice data any way you want it.
Save time and money with real-time reporting that results in more accurate billings, easier financial reconciliations, and a faster way to close your books at the end of the month. Interested how Basis works with your billing system?
Collaboration & Messaging
Improve team efficiency and collaboration with Basis’ comprehensive messaging center. A history of all internal and external correspondence is available at your fingertips within the app, along with access to all RFP’s and IO’s.